Google Ads introductory offer code

If youre new to the world of Google PPC ads, youll know theres a lot to get to grips with.

But who says you cant earn while you learn?

While youre learning the ropes, there are some nice surprises along the way. Such as free Google Ads credit from Google Ads vouchers you can claim!

This code offers free pay-per-click credit, giving you a head start with your first PPC campaign.

But, the big question is how do you get your Google Ads promo code? Read on for the full details.

Where To Get Your Google Ads Coupon Code

Need help getting your promo code? Here are a few different ways you claim your free credit.

Google

You can head straight to the search engine giant to redeem the offer. Although keep in mind where youre from affects the URL youll need and how much youll get.

• Heres the UK Google Ads coupon for £120 of credit
• Heres the US Google Ads coupon for $150 of credit

But why is Google offering these promo codes to users? What do they get out of it?

Well, one of the main reasons is its a great way to get SMEs trying out Google Ads. Its simply a way to encourage businesses to get to grips with the benefits of PPC.

Are there any catches with the voucher? Well, you need a billing address in the country you plan to use the code. You can also only claim one coupon per advertiser.

Also, keep in mind that youll need to use the code within 14 days of your first ad impression, otherwise youll lose the offer.

Ask an Agency

Some digital agencies are Google Partners, which means they can request a promo code directly from the search engine giant.

A strong tactic is to have a look at digital agencies in your local area and ask them for a code.

If youre new to PPC this can provide you with a great head start, so its a very helpful method for small businesses. To get you started, find the best Google Ad Partners on our marketplace.

You can drop an agency a message and ask if theyre able to get a code for you.

Remember, they need to be Google Partners. Look for the official badge on the agencys site. This is what you need to keep an eye out for.

You can usually find the badge in the website header or footer, either at the top or the bottom of a homepage.

Web Hosts

Many web hosting companies give out free credit to new customers. This is a nifty incentive, as it can provide small businesses with a new site and get them up and running with PPC.

Heres a list of some of the best deals around.

And these prices are correct as of Q1 2021, but can change at any time.

There are more, of course, so feel free to carry out extra research. You may come across better deals, depending on where you are in the world.

Use Google Dorks

Google dorking involves an advanced search query, which can help you find information you wouldnt find with a simple Google search.

Its basically advanced searching, and you can use it to find a Google promo code.

To become a dork (in a good way), youll first need to learn a few Google Search Operators. Plus, how you can use them.

Here are a few terms you can enter into your search bar to find your voucher:

• intitle: google ads credit
• intitle: google ads coupon
• intitle: google ads promo
• google ads credits inurl:/pricing/

With this approach, youll find detailed search results from digital agencies, SaaS companies, and web hosts all offering coupons.

If theyre offering Google Ads credit, these granular searching tactics will dig up relevant results for you.

Shopify

If youve got a subscription to Shopify, then youre in luck! Any user can claim a free Google Ads voucher from within their dashboard. They do this because many users on the platform eCommerce stores and Google shopping is a great way to get customers.

To find the Google Ads promo code, be sure to head on over to the discounts section on your dashboard.

Just remember, Shopify will only release this voucher after youve paid your first invoice.

The deal is also only available for eligible countries. For a full list, here are details of Googles promo code policies by country.

Ask a Friend

You can get by with a little help from your friends. So, ask around if theyve signed up for a web hosting service or Shopify recently.

Or if you know anyone who runs a digital agency (or works for one) they may have a coupon but cant use it as theyre not a new Google Ads user. That provides you with the perfect opportunity to swoop in!

This is a simple case of reaching out to someone you know and asking them for a favor.

You can do this by email, or drop them a message on their LinkedIn account.

If youre very good friends with them, maybe even text them straight up on WhatsApp.

How Google Ad Coupons Work

Google Ad vouchers are only available to new users, and theyre limited to one per account as it expires after you use it.

To get your promo code, you can follow this step-by-step guide to get set up in no time.

1. Visit the Google Ads Coupon Voucher Site

The URL will depend upon where you are in the world. For example:

• Heres the UK Google Ads coupon, its for £120 of credit
• Heres the US Google Ads coupon, its for $150 of credit

2. Enter your email address

Once youve done that, youll also need to tick the Im not a robot box and select Get the offer code.

Once done, head over to your emails, where youll find your shiny new Google Ads Voucher

3. Head to Billing Settings in Google Ads

Once you have your voucher, youll need to get everything up and running in your Google Ads account.

Then scroll down to where youll find Promotions. Click on that.

Thatll take you through to a billing sign-up page. If you havent already entered your payment details for an account, you can do that now.

4. Enter your Promotional Code

After that, youre all done and ready to roll.

Terms and Conditions of Use

Again, just remember there are a few terms and conditions going on.

This promotion is for new users only, you cant use multiple vouchers over and over. Its one per account.

You may also need to spend money to receive your coupon. For example, $50 to get $50 back. This depends on your promo code and where you are around the world.

Google Ad Grants

But Google Ad coupons arent the only way to get free credit for your PPC campaigns.

The Google Ad Grants Program allows nonprofit organizations, and registered charities, to advertise at no cost.

The special funding scheme is for 501(c)(3) (tax-exempt) nonprofit organizations. Thats for the US, but your country will have an equivalent.

You can easily apply for a Google Ads Grant.

If youre successful in your claim, you can spend up to $10,000 per month, all year round, as part of your search campaigns. All free of charge!

Your eligibility falls into two categories:

1. You can claim a grant: If youre a nonprofit organization or charity.
2. You cant claim a grant: If youre an academic group hospital, medical group, school, or university.

Making the Most Out Of Your Promo Code

If youre up and running with your coupon and ready to rock, how can you make the most of your free credit?

Here are some top tips to help you manage your budget:

Pick the Right Keywords

Choose suitable search terms for your target audience. You want your ads to trigger relevant prospects, so they click on your advert.

Heres a guide to Keyword Planner to help you make the right choices.

Research Search Volume

Its crucial to choose keywords that bring in traffic. And search volume (SV) can determine this.

Theres usually no point running keywords that three prospects search for each month.

Instead, look for the terms that gain a lot of monthly searches as this can maximize ad potential.

Research Cost Per Click Estimates

CPC estimates show you how much itll cost you each time a user clicks on your ad.

High search volume generally leads to a high CPC, so youll lose your budget faster by bidding on popular keywords.

So, before targeting high CPC keywords, make sure theyll be profitable for you. Need help there? Heres our guide to allocating PPC spend.

Run Ads At Specific Times

You dont need to have your PPC ads running 24/7. With Google Ads, you can choose when to run (or stop) your campaigns.

Having a timeframe in mind will help your ads appear to prospects at the most profitable times.

Use Device Targeting

Low-cost items are usually bought on mobile, while high-cost items are bought on desktop. This means you can target ads by device to maximize your budget, depending on the product.

Dont forget, you need to write high-quality PPC ads to make sure you can gain clicks from relevant prospects who are looking to buy.

And in the long-term, you need to manage your Quality Score in Google Ads to continuously build on your campaigns success.

Claim Your Google Ads Promo Code Today!

Youre all set! We hope this guide has motivated you to head off online and claim your free promo code.

Its an excellent opportunity to get to grips with the world of PPC, with a discount early on to reach your target audience.

Thats the first step. What follows as you ramp up your campaigns is more relevant traffic and higher conversions.

And it can all start with a coupon!