How to write a conclusion for a report

When you’re trying to bring your report to a conclusion, do you ever feel like  Paul McCartney at the Olympics opening ceremony, rehashing the same points (‘na na na nananana …’) as the audience sneaks quietly for the exits? Or do you take the John Lennon approach in  I Want You (She’s So Heavy) and crash to a sudden halt?

Endings can be tough to write, but they’re so important. You want to send your reader away thinking about what they’ve read – or even persuade them to make a decision right there and then. Going out with a whimper isn’t an option. Here’s Neil Sedaka demonstrating just how awkward a bad ending can be –  Breaking up is hard to do indeed.

Four types of conclusion: PQRS

If your report includes recommendations, you’ll already have stated them in the executive summary and supported them throughout the document. So your conclusion should contain no surprises – no Brotherhood of Man-style twist.

There are four basic types of conclusion you can use, summed up by the letters PQRS:  Predict,  Quote,  Repeat or  Summarise.

Predict the future (Take my hand and we’ll make it I swear)

There are two main ways you can use predictions. If your report is about a decision already taken, you can use the ending to sum up the effects you expect to see. For example:

‘The council continues to expand its recycling scheme at an incredible rate. We will soon be recycling over 40 per cent of our waste.’

But if the purpose of your report is to persuade the reader to take a certain action, predicting what will happen if they don’t can be a persuasive tactic. For example:

‘Unless we expand our recycling scheme, we are almost certain to fall short of our targets for this year and to perform worse than both of our neighbouring councils.’

Then follow this up with a prediction of how things will be different if they take your advice. You’ll already have mentioned this in the body of the report, but you should crank it up a gear in the conclusion.

Think  Livin’ on a Prayer, where the key changes for the final chorus. (Getting a shaggy perm is optional, but we’d admire your dedication.)

Quote (Who’ll come a-waltzing Matilda with me?)

If you do it with care and justification, ending with a quotation can be powerful. But don’t be tempted to stray into show-off territory; this isn’t the time to demonstrate your encyclopaedic knowledge of Latin or Shakespeare.

A relevant and pithy quote from someone influential and well-informed, however, can be persuasive. It could be someone you’ve already cited in the report, or someone new. For example:

‘As the Chairman of Lambeth First says: “The Lambeth No Knife Charter won’t on its own stop people carrying knives. But if we can make it hard for people to get hold of knives and reduce the number in circulation, then that is a step in the right direction.”’

This works on two fronts: first, it reinforces your message, showing that others support you. And second, it offers a slightly different angle, and often a chance for a personal opinion.

Here are The Pogues, doing it very well in Eric Bogle’s  And the Band Played Waltzing Matilda. After seven-and-a-half minutes of the horror of war, it cuts to the original song, with the old soldier – now a double amputee – asking ‘Who’ll go a-waltzing Matilda with me?’

Repeat a major issue (Seriously, she is totally buying a stairway to heaven)

This can be tricky. You don’t want your reader to feel like you’re repeatedly bashing them over the head with the same message. But at the same time, you do want them to walk away with that message in their head.

Basically, you want to bash them very gently, without them noticing. The secret is to keep it brief, to-the-point and memorable. For example:

‘Today, Lambeth – like all councils – faces a major challenge due to the increased uptake of adult health and social services. It is vital that we secure additional funding.’

Go for the Led Zeppelin effect. When Robert Plant finishes his slow, deliberate howl at the end of  Stairway to Heaven, you’re in no doubt about what the protagonist is buying, but you don’t feel as if you never want to hear about a stairway ever again.

Summarise (Where do we go now?)

When summarising, resist the urge to go over all your points again, and keep it brief. Your summary should just bring together your main points, and reinforce any recommended plan of action. For example:

‘The new programme aims to make “every Lambeth child a talker” by involving parents as well as professionals in children’s language development. In the first two years it will concentrate on 20 groups of pre-school children, but it will then link with other groups to pass on good practice.’

This example includes both a summary and a prediction – you can combine the different endings to make the right conclusion for your document.

Most importantly of all, you’re looking to be concise, memorable and powerful. Think the impact of  Sweet Child o Mine, but with less ‘where do we go?’ and more ‘this is where we go’.

Conclusions, in conclusion

Most importantly of all, your ending needs to be arresting and to leave a lasting impression. Not for you, the gradual fade out. Use the techniques above and aim for a grand finale. Rock on!

Do you have any tips for writing a great conclusion? And what’s your favourite (or least favourite) song ending? Tell us what you think in the comments section below.

These tips (minus the music) were taken from our High-impact business writing course, which is available both  to bring in house for teams and  for individuals.

To learn more about making report writing a much easier and less painful task, check out our free webinar recording How to turn your expert analysis into exceptional reports. It’s ideal if you have to write reports to colleagues and clients as part of your day-to-day job – whether that’s as a traditional written report or as a slide deck.

https://writing.wisc.edu/wp-content/uploads/sites/535/2018/07/conclusions_uwmadison_writingcenter_aug2012.pdfI.  General Rules

When writing the conclusion to your paper, follow these general rules:

• State your conclusions in clear, simple language.
• Do not simply reiterate your results or the discussion.
• Indicate opportunities for future research, as long as you haven't already done so in the discussion section of your paper.

The function of your paper's conclusion is to restate the main argument. It reminds the reader of the strengths of your main argument(s) and reiterates the most important evidence supporting those argument(s). Make sure, however, that your conclusion is not simply a repetitive summary of the findings because this reduces the impact of the argument(s) you have developed in your essay.

Consider the following points to help ensure your conclusion is appropriate:

1. If the argument or point of your paper is complex, you may need to summarize the argument for your reader.
2. If, prior to your conclusion, you have not yet explained the significance of your findings or if you are proceeding inductively, use the end of your paper to describe your main points and explain their significance.
3. Move from a detailed to a general level of consideration that returns the topic to the context provided by the introduction or within a new context that emerges from the data.

The conclusion also provides a place for you to persuasively and succinctly restate your research problem, given that the reader has now been presented with all the information about the topic. Depending on the discipline you are writing in, the concluding paragraph may contain your reflections on the evidence presented, or on the essay's central research problem. However, the nature of being introspective about the research you have done will depend on the topic and whether your professor wants you to express your observations in this way.

NOTE: Don't delve into idle speculation. Being introspective means looking within yourself as an author to try and understand an issue more deeply not to guess at possible outcomes.

II.  Developing a Compelling Conclusion

Strategies to help you move beyond merely summarizing the key points of your research paper may include any of the following.

1. If your essay deals with a contemporary problem, warn readers of the possible consequences of not attending to the problem.
2. Recommend a specific course or courses of action.
3. Cite a relevant quotation or expert opinion to lend authority to the conclusion you have reached [a good place to look is research from your literature review].
4. Restate a key statistic, fact, or visual image to drive home the ultimate point of your paper.
5. If your discipline encourages personal reflection, illustrate your concluding point with a relevant narrative drawn from your own life experiences.
6. Return to an anecdote, an example, or a quotation that you introduced in your introduction, but add further insight that is derived from the findings of your study; use your interpretation of results to reframe it in new ways.
7. Provide a "take-home" message in the form of a strong, succient statement that you want the reader to remember about your study.

III. Problems to Avoid

Failure to be concise The conclusion section should be concise and to the point. Conclusions that are too long often have unnecessary detail. The conclusion section is not the place for details about your methodology or results. Although you should give a summary of what was learned from your research, this summary should be relatively brief, since the emphasis in the conclusion is on the implications, evaluations, insights, etc. that you make.

Failure to comment on larger, more significant issues

Failure to reveal problems and negative results

Failure to provide a clear summary of what was learned

Failure to match the objectives of your research

Resist the urge to apologize
If you've immersed yourself in studying the research problem, you now know a good deal about it, perhaps even more than your professor! Nevertheless, by the time you have finished writing, you may be having some doubts about what you have produced. Repress those doubts!  Don't undermine your authority by saying something like, "This is just one approach to examining this problem; there may be other, much better approaches...."

Concluding Paragraphs. College Writing Center at Meramec. St. Louis Community College; Conclusions. The Writing Center. University of North Carolina; Conclusions. The Writing Lab and The OWL. Purdue University; Freedman, Leora  and Jerry Plotnick. Introductions and Conclusions. The Lab Report. University College Writing Centre. University of Toronto; Leibensperger, Summer. Draft Your Conclusion. Academic Center, the University of Houston-Victoria, 2003; Make Your Last Words Count. The Writer’s Handbook. Writing Center. University of Wisconsin, Madison; Tips for Writing a Good Conclusion. Writing@CSU. Colorado State University; Kretchmer, Paul. Twelve Steps to Writing an Effective Conclusion. San Francisco Edit, 2003-2008; Writing Conclusions. Writing Tutorial Services, Center for Innovative Teaching and Learning. Indiana University; Writing: Considering Structure and Organization. Institute for Writing Rhetoric. Dartmouth College.