Google Ads Data Studio template

Building manually from scratch custom reports can be really frustrated. With Google Data Studio Templates, you will benefit from automated marketing insights and clean data visualizations for your marketing campaigns anytime, anywhere.

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Google Data Studio Templates in 2022 By Data Source

Table of Contents

Google Analytics

1. Website Master Template

2. Conversion Funnel Template

3. Template for E-commerce Store

4. Google Analytics 4 Template

5. Periodic Revenue Template

6. Complete Digital Overview For Mobile

7. Site Speed Performance

Google Ads

8. Ultimate Google Ads Report

9. Essential Google Ads Template

10. Mobile ROAS Dashboard

Facebook Ads

11. Paid Channel Mix Report

12. Google Ads vs. Facebook Ads Dashboard Template

13. Facebook Ads Data Studio Template

Search Console / SEMrush /Ahrefs

14. Data Studio Template for SEO

15. Ahrefs Backlink Report

16. All-in-one Search Console Template

17. Keyword Ranking Tracker

18. Keyword Analysis Template

Youtube Analytics

19. Youtube Channel Performance Report

Google Tag Manager

20. Ecommerce / Content Heatmap

Google Analytics

1) Website Master Template

This Master Template is a 40-page comprehensive dashboard tailored for online businesses, covering website overview, ecommerce reporting, organic and paid search performance. Apart from Google Analytics, the template uses Google Ads and Search Console in order to monitor the organic & paid presence on Google. UX wise, the report` provides easy-to-use navigation with a login page and a toggle between the YoY and PoP comparison.

2) Conversion Funnel Template

You have spent a lot of hours and resources creating an amazing campaign; however, there are a lot of people leaving your website without making a purchase. What is causing a cart or checkout abandonment and how can it be improved? This template will help you answer this question, identify the drop-off points of your products/services, and convert your visitors into customers.

3) Template for E-commerce Store

This Data Studio template shows you all the statistics to get an overview at-a-glance. Transaction totals, revenue, products sold, and customer behavior, all in one slide to easily track the performance of your e-commerce store over time.

4) Google Analytics 4 Template

This report uses Google Analytics 4 as the main data source in order to show a holistic user-level view of your website. Additionally, it measures the engaged sessions and the ecommerce activity of your web / app along with your top-selling products.

5) Periodic Revenue Template

This report displays the weekly, monthly, and quarterly performance of your Ecommerce and identifies key revenue changes over time. Additionally, you can analyze the best-selling products and brands and discover revenue trends for your marketing channels, user devices & location.

6) Complete Digital Overview For Mobile

This modern Google Data Studio template, allows you to connect your own data sources and present the data beautifully and easily on any mobile screen. While it connects to Google Analytics, Google Ads, and Search Console, you can easily customize the sources or the menu items based on your needs or even combine multiple elements on new pages.

7) Site Speed Performance

Since Google gives priority to fast sites when it comes to search results, you need to improve your websites page speed and performance in order to avoid high bounce rates. If you dont, your site will pay the price when it comes to website traffic, leads, and conversions. By using this site speed report, you will get actionable insights about your website speed performance monitor your high & low performing pages in terms of page load time.

Google Ads

8) Ultimate Google Ads Report

One of the most comprehensive Google Ads Template provides a snapshot of your Google Ads performance with a very useful drill-down menu. Leading with a scorecard section with comparisons for the previous years, this 5-page report aims to give you an overview of your conversion metrics, your audience, where and who they are, as well as the competitor trends over the last 6 months.

9) Essential Google Ads Template

This Google Ads dashboard summarizes the main key performance indicators of your paid search activity in 10 slides. By using it, you can decrease your cost of sales and keep an eye on the total spending of your accounts. It offers in-depth analysis in campaign, keyword, location, audience, and competition level.

Tip: Check how to monitor your Google Ads performance using Google Data Studio.

10) Mobile ROAS Dashboard

The ROAS Dashboard is a free Data Studio report that monitors the return on ad spend for your Google Ads in a mobile view. By using this mobile-friendly template, you can measure the efficacy of your overall Google Ads account quickly and further analyze your ROAS by campaign name, device, and demographics.

Facebook Ads

11) Paid Channel Mix Report

This dashboard will help you report and analyze cross-channel campaigns. The scorecards will give you useful insights on how your campaigns are performing across all your paid channels, the way they have evolved over time, and any sudden changes in their performance. A breakdown of channels by clicks, costs, and conversions will help you keep an eye on which channel performs best.

12) Google Ads vs. Facebook Ads Dashboard Template

This template will give you an overview of your Google Ads and Facebook ads performance in a simple one-page report. The dashboard combines Google and Facebook Ads data sources and it provides insights on a channel level as well as on a campaign level. Once you copy the template you can customize it with additional dimensions and metrics.

13) Facebook Ads Data Studio Template

This Facebook Ads Data Studio Template will help you track the performance of your paid social media across Facebook Platforms. You will easily monitor the number of engagements your campaigns receive on a daily basis, keep every paid activity within budget by tracking the amount youve spent, quickly identify which ad campaigns are driving results, and measure the overall frequency and impressions of your marketing efforts. The most important feature of the dashboard is that it does not require any extra subscriptions.

Tip: Learn more about the free Facebook Ads connectors for Google Data Studio.

Search Console / SEMrush / Ahrefs

14) Data Studio Template for SEO

This three-page report along with a SEMrush Business subscription will give you a top-level idea of how your organic search performs. You will be able to spot any sudden changes or seasonal trends and identify whether your companys content strategy affects the relevance of the links you attract. On the final page of the dashboard, an overview of your websites technical health is presented.

15) Ahrefs Backlink Report

The Ahrefs Data Studio Template shows the overall backlink performance of your website. It contains 4 different sections for Ahrefs data, including referring domains, landing pages, and links. The best part is that this report uses Google Spreadsheets and doesnt require any paid subscription to access the Ahrefs Ads data source.

16) All-in-one Search Console Template

With this Search Console Data Studio Template for organic search performance, you will get a comprehensive overview of how your site is performing on the google search engine so that you can focus on the right keywords and pages to drive more traffic. You will be able to monitor branded and non-branded keywords, short tail and long tail queries, track your keyword rankings in SERP features as well as determine whether or not your pages are indexed in Google.

17) Keyword Ranking Tracker

With this free Google Data Studio template you can type and easily monitor your keywords ranking. The report breaks down your data by country and device. Track the performance of each of your pages and keywords your site is ranking for and compare the KPIs over time or over the previous period.

18) Keyword Analysis Template

The Keyword Analysis Template tracks the top 10 (1st search results page), top 20 (2nd page), and the rest of your keywords based on their position ranking. You can use this report in order to explore new keyword opportunities and optimize your content strategy accordingly.

Tip: Learn how to group your branded and generic organic search keywords.

Youtube Analytics

19) Youtube Channel Performance Report

With the Youtube Channel Report you can measure your channels performance, including the subscription trend of your audience. Additionally you can use it to understand your subscribers behavior, and figure out a strategy to improve your original videos content.

Tip: Check how to create a Youtube Channel performance report on Google Data Studio.

Google Tag Manager

20) Ecommerce / Content Heatmap

You can use the configuration of this report in order to create heatmaps for your website or ecommerce. This template enables you to measure your users clicks across the different pages of your website without having a subscription to Heat Map tools.

If you havent decided yet which of these templates suit better to your reporting needs, take a look at our Data Studio Gallery. You can find dashboards based on the data source, the company type, and your role.

In case you have any custom requests, please send us a message.